How to Opt out of the Google FLoC in Chrome – Guide
Disable Google FloC on Windows 10 To disable Google FloC in Chrome, open the Chrome browser and click on the three lines in the top left corner of the window. This will show you a list of tools that are available to you. On the right hand side of this list, you will find a button called “Settings”. Click on this button and then click on the “Privacy” tab. In this tab, you will find two options called “Sandboxing” and “Data Collection”. The first option is called “Sandboxing” and it means that Google FloC won’t be able to access your data when it is online. The second option is called “Data Collection” and it means that Google FloC will be able to access your data when it is online but it will also be able to track your activities across all of your devices . So if you want to disable Google FloC for just one device, you can do so by clicking on the option called “Data Collection” instead of “Sandboxing”. If you want to disable Google FloC for all devices in your household, you can do so by clicking on the button called “Settings” and then clicking on the “Privacy & Security” tab. There, you will find a box that says: Click here to enable or disable GoogleFloC for all devices in your household
Google has created a new feature called Federated Learning of Cohorts (FLoC) which allows a subset of its users to access information about other users. This is in addition to the privacy sandbox initiative that Google has been working on for the past few years.
How to disable Google FLoC in Chrome
Disable FLoC on Google Chrome Desktop
In chrome://flags, open the Privacy Sandbox Settings 2 tab and change the setting to ‘Never show ads’.
The privacy settings for your browser can be changed by clicking on the “chrome://flags” button and then selecting “privacy.” You can then change the settings for the “privacy sandbox” to enable or disable.
If you do not see the “Privacy and Security” tab on the left sidebar of Chrome, open it by clicking on the three lines in the top left corner of Chrome, select “Settings”, and then select “Privacy & Security”.
To disable the “Privacy Sandbox Trials” and “FLoC” toggles, click on the corresponding icons in the top right corner of the page. Doing so will disable both features. Notably, disabling only the Privacy Sandbox testing toggle will automatically disable FLoC. ..
Disable FLoC in Google Chrome Mobile
There, you will find a list of tools that Chrome can use to protect your privacy. You can choose to enable or disable these tools, depending on your needs.
On the “Privacy & Security” page, tap the “Privacy Sandbox” option. Then turn off the “Sandbox Privacy Tests” option.
Final note
Google’s Flocculator is a tool that allows you to opt out of its tracking of your activity on the web. If you’re not comfortable with Google tracking your activities, this guide will help you do just that.
